Does uni mas show soccer1/8/2024 ![]() ![]() It's an issue that Omar Gonzalez has dealt with personally.Īs every year more and more Mexican-Americans come of age, the sports landscape will continue to change. I'm not here to argue for either side of the coin, just remarking at what is one of the key stories within American soccer right now. The Mexican national football team can't claim that same cross border representation.įutbolMLS writes (in Spanish) about how difficult it can be for Mexican-Americans to figure their alliance. Omar Gonzalez, Herculez Gomez, and Joe Corona were all born in the States to Mexican parents, and now play for the US. It's the same story in Houston.Īt the same time, there's a generation of Mexican-Americans playing both in MLS and in Mexico that are starting for the US national team. ![]() One only need to have attended a US- Mexico soccer match in Los Angeles to see the large base of Mexican national team fans. There's a large base of Hispanic-Americans tuning into soccer every week, and there's a large base of Mexican-Americans still showing allegiance to the national team of their parents. These recent UniMas ratings certainly support this data. It also shows the continued growth of Americans 12+ who consider themselves AVID international soccer fans and MLS fans. Last year ESPN released a poll using 2011 data showing pro soccer as the second favorite sport among those aged 12-24, and the favorite sport amongst Hispanics. Sacramento comes in at only 26.9% Hispanic, with the San Francisco Bay Area similarly 23.5% Hispanic. 35.8% of the county is considered Mexican. That percentage holds up throughout the county, with 47.7% Hispanic. In the all important 18-49 market (as well as 18-34) it was the top broadcast in Los Angeles, Houston, San Francisco, and Sacramento.Īccording to the 2010 census data, the city of Los Angeles is 48.5% Hispanic. Given that last night featured new episodes of The Voice, NCIS, and Dancing With the Stars, that's fairly significant. It was the top broadcast of the day in both Los Angeles and Houston. This hot streak continued last night as John Ourand reports UniMas pulled 7.8 million viewers.įurther definition is given when the numbers are broken down by media market. The ratings are setting records left and right, and Larry Tiscornia is telling folk on twitter that UniMas broadcasts are the highest rated for MLS this season. UniMas to date has shown that it is clearly not Galavision. So this is an attempt to explain what I see in the data. ![]() It's not my world, I don't speak the language, but there are trends that I notice especially when it comes to TV ratings. I'm always a bit timid to write about Mexican-American issues because while there are issues relevant to the American soccer world, they are issues I view as an outsider. ![]()
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